Facebook Makes Small, Strategic Acquisition of Malaysia's Octazen
Facebook has acquired Octazen, a small startup most known for its contact importer software, GigaOm’s Liz Gannes reports. Facebook’s Larry Yu characterized the move as a “talent acquisition,” saying the company’s two employees have joined Facebook as engineers.
Although it may sound boring, contact importing has actually played a very important part in Facebook’s growth over the last five years. Contact importers are software tools that allow you to provide login credentials for an email service like Gmail or Hotmail, and automatically import the names and email addresses of people you’ve communicated with in the past.
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