Facebook revealed the next steps in its efforts to make advertising on its platform more transparent, including a revamp of its Ad Library feature and making more information available on pages.
Ad Library will now display all active ads that a page is running, not just political ads. This information was previously available in pages’ Info and Ads sections.
More information about pages is also being added to Ad Library, including the date they were created, previous merges with other pages and name changes.
In cases where pages have large audiences or run political or issue ads in select countries, the primary country location of people who manage that page will also be disclosed.
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