It Was a Sleepy February on Facebook, as Lodging, Mattresses Were Topics to Watch

Facebook IQ's other Topics to Watch for February 2017 were clothes dryers, cryolipolysis, hair transplantation and infant bodysuits

Facebook users appear to have been feeling sleepy in February, as lodging and mattresses were among the Topics to Watch spotlighted by Facebook IQ.

Other topics to make the cut for February were clothes dryers, cryolipolysis (a medical treatment used to destroy fat cells), hair transplantation and infant bodysuits.

Men 35 through 49 drove the conversation about lodging and other associated topics—bed and breakfast, guest house, hotels, houses, inn, motel, tourism, traveling, vacation rental, wellness (alternative medicine)—and Facebook IQ said in an email to Social Pro Daily:

This is a big topic, so it’s interesting to see how it’s driving more volume over a long period of time.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in