People Check Facebook During 'Intimate Moments'

The urge to check Facebook makes people interrupt even the most intimate and personal things.

The urge to check Facebook makes people interrupt even the most intimate and personal things.

Sydney-based marketing agency Tick Yes included some rather clever questions in its survey of 885 Australians about their social media habits, including

  • 51.6 percent access social media at work;
  • 41.9 percent while watching TV;
  • 34 percent on holiday;
  • 33.8 percent in bed;
  • 23.3 percent during meals;
  • 14.8 percent while shopping;
  • 21.5 percent in the bathroom;
  • 3.2 percent in a place of worship, and
  • 2.8 percent (64 percent of them are men) during “intimate moments.”

Here are some other findings about Australians’ usage of social media:

  • 25.1 percent use social media for business networking, with men almost as twice as likely as women to network this way;
  • 20.28 percent use social media to connect with brands;
  • 56 percent of those who connect with brands are women, with most aged in their 20s and 30s;
  • 48.2 percent use social media to talk about a new purchase;
  • 56 percent of those who talk about a new purchase via social media are women;
  • 25.5 percent have used social media to contact a company for customer service or to ask a question;
  • 48.7 percent say their social media usage has increased in the last year;
  • 4.9 percent admit to being “addicted” to social media;
  • 31.3 percent at least two hours a day using social media, and
  • 47.3 percent social media through mobile technology.

How do these findings compare with your own experiences using social media, dear readers?

Image courtesy of Shutterstock.