INFOGRAPHIC: How Finland Uses Facebook

Since we're on the subject of Europe, network analyst Verkostoanatomia and public-relations outfit Hill + Knowlton produced the infographic below covering the state of Facebook marketing in Finland.

Finland may be one of the most technologically advanced nations in Europe, but only seven percent of the country is considered to be among the most active users of Facebook. That’s in an infographic by network analyst Verkostoanatomia and public-relations outfit Hill + Knowlton.

The two companies mined data from more than 1,000 Finnish Facebook pages, each with at least 1,000 fans, and surveyed their administrators during November and December. Among the more interesting results:

  • To rank among the top 50 pages in Finland, you need 100,000 fans.
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