Facebook Dominates Magazines' Social Media Audience, But Instagram Is Gaining Steam
Men's mags see growth on Pinterest
The MPA – The Association of Magazine Media is making good on its promise to start integrating social media data into its new Magazine Media 360° audience report.
Today, the MPA is releasing its first social media report that tracks the audiences of 166 magazines across Facebook, Twitter, Google+, Instagram and Pinterest between August and October of this year. The data, provided by SocialFlow, shows that while Facebook remains the biggest social platform for magazine brands, it's smaller platforms like Twitter and Pinterest that are experiencing the fastest growth.
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