Facebook creates first major ad campaign with Wieden & Kennedy

Coinciding with its announcement of reaching 1 billion users, Facebook today launched its first major ad campaign with a brand video called “The Things That Connect Us.”

Facebook worked with Wieden & Kennedy, Portland to create the ad that will be promoted in the U.S., U.K., France, Germany, Italy, Spain, Mexico, Brazil, India, Philippines, Indonesia, Japan and Russia.

“We believe that the need to open up and connect is what makes us human. It’s what brings us together.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in