2010 Is The Year Facebook Commerce Took Off
ShopIgniter had its best year ever in 2010, and a decent chunk of the upside came from enabling social commerce.
ShopIgniter has had a banner year, and Facebook commerce played a significant role in that.
The Portland, Oregon-based company announced in a press release the best year for business thus far. As stated by CEO Matt Compton, “2010 was a groundbreaking year for social commerce. For the first time, retailers and brands of all sizes were able to conduct e-commerce inside of social networks and activate the referral power of their customers to drive revenue.”
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