Facebook Causes Wants Money From Valentine Retailing

Facebook's do-gooder application Causes is donating $10 to charity for every purchase from participating florists ahead of Valentines Day.

Facebook’s do-gooder application Causes is donating $10 to charity for every purchase from participating florists ahead of Valentines Day.

This campaign marks the first time Causes has tapped into retailing to raise money for charity, and it’s made possible through partnership with Trialpay and ProFlowers, among other florists.

When purchasing a bouquet from participating florists, you get to choose among five different charities to receive the $10 donation: Keep the Arts in Public Schools, Prem Rewat, National Parks Conservation, Invisible Children and Campaign for Cancer Prevention.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in