Orange Rolling Out Facebook To All Phones In Africa
Mobile phone users in Africa may be saying, "Orange you glad we can get on Facebook now?," as France Telecom's Orange service provider announced that the social network will soon available on any phone within its footprint across the continent, potentially giving Facebook's mobile user count a huge boost.
France Telecom’s Orange service provider announced that the social network will soon available on any phone within its footprint across the continent, potentially giving Facebook’s mobile user count a huge boost.
Orange, which operates in 20 countries in Africa, with some 70 million subscribers, launched a technology known as unstructured supplementary service data (USSD), which requires low enough bandwidth to allow feature phones, even those without Internet service or data plans, to access a scaled-down, text version of Facebook.
The company said accessing Facebook via USSD does not require an application, and its customers only need to type a specific code to start sessions, followed by PIN codes to access the service securely.
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