Last week, Facebook made an update to Facebook Ads’ campaign management tools, allowing advertisers to choose the specific start and end times for campaigns. Now, Facebook has launched two more new Facebook Ads features: ad editing and HTML reports.
1. Ad Editing
Until now, creating new ads based on existing ones has been cumbersome. Now, if you want to edit your ad’s image, text, and targeting, there’s a new “Edit Ad” link available underneath the ad preview in Ads Manager:
2. HTML Reports
In addition, now when you’re running a Report, you can now specify a date range and view the report in HTML. Just choose the appropriate options inside the “custom report” feature:
The features, along with Facebook’s time scheduling and upcoming dayparting features, are small but important steps in making Facebook Ads more customized and valuable to the increasing variety of advertisers using the Facebook Ads system.