Facebook adds 'subscribe to page' button to News Feed stories
Facebook appears to be testing a “subscribe to page” button on page-Like stories in News Feed.
With subscribe, users can receive News Feed updates from a page without indicating that they “Like” it. They can also add pages to interest lists to get a separate feed of posts on a particular topic. It is unclear how pages that a user subscribes to are factored into ad targeting or whether subscribers are more likely to see page posts than fans who Like the page are.
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