Samsung Gear VR users no long need to exit their virtual reality havens in order to watch non-360 videos.
Facebook announced a major update to its Facebook 360 App for Gear VR that will enable users to watch all videos from Facebook, including shows on Facebook Watch.
The update appears to benefit all sides: Facebook and its Oculus VR unit can keep users captive in their environment, video publishers and creators gain another way for their content to be discovered and users get a convenient path to more video.
Facebook pages can now be searched and followed directly via the application, as well, giving users access to more content—VR, 360 and otherwise—without having to leave the Gear VR.
And
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in