Facebook’s Traffic, Advertising, and Company Health by the Numbers – at Inside Facebook Gold, February 2011 Edition

Surprising new traffic trends emerge this month. Facebook continues to grow in markets where (now waning) competitors have historically dominated, including India and Brazil. Meanwhile, many early markets outside the US that first grew big are now plateauing or even losing users.

The biggest standout, however, was the site’s growth beyond the Great Firewall in the massive, and elusive, China market. Facebook CEO Mark Zuckerberg has several times expressed the company’s ambitions in East Asia; this month it looks like Facebook has made progress in the region.

Inside Facebook Gold is Inside Network’s business intelligence service that supplies monthly data on Facebook’s growth outlook through a comprehensive data feed service and expert analysis.

The February 2011 edition of Inside Facebook Gold includes:

  • Global Data Feed Service, a comprehensive data CSV supplying vital stats on Facebook’s audience size, demographic distribution, advertising business, and global language distribution.
  • Facebook Monthly Growth Report, an analytical review of audience change by country markets, and demographic and linguistic groups, with focused reporting on the company’s growing international platform ecosystem.
  • Facebook Global Monitor, 100 pages of leaderboards and charts covering audience change in 160 Facebook country markets.
  • DealWatch, a summary and analysis of all the funding and acquisition events, major hires, and partnerships that have taken place in the Facebook business ecosystem, and in social games and payments.

Inside Facebook Gold is a data and intelligence service designed for analysts seeking to understand and maximize opportunities in the Facebook ecosystem, and presents data on key indicators ranging from the site’s traffic growth to its advertising business and its robust applications platform.

Download the February 2011 intelligence suite at Inside Facebook Gold.