'Extra-Marital Dating Site' Ashley Madison Loves Bad Publicity
When your business is a dating site with the tagline “Life is short. Have an affair“, you’re probably not too concerned with bad PR. In fact, you might just be the rare brand that thrives on the public’s hate–a brand like Ashley Madison, the world’s “premiere website for discreet connections” between people who are already married. Hmm…
We thought we’d take a brief moment to highlight a PR stunt completely in keeping with Ashley Madison’s brand ethos.
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