Ethics 101: Is Using Your Client Ethical?

As an owner of a social media marketing business, I have an obligation to look out for the best interests of my clients, which means I will not use them to help benefit my business. Clients do not hire me to help advance my long-term business goals (although that would be nice, wouldn't it)? Your clients hire you to make THEM look good, not you.

As an owner of a social media marketing business, I have an obligation to look out for the best interests of my clients, which means I will not use them to help benefit my business. Clients do not hire me to help advance my long-term business goals (although that would be nice, wouldn’t it)? Your clients hire you to make THEM look good, not you.

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