Sports talk radio host Bruce Jacobs probably figured he was headed for much quieter media times when he transitioned this fall from LA’s Fox Sports Radio to ESPN Radio 104.5 FM in Albany, New York. But thanks to an ill-advised December 20 rant about the WNBA, he is making headlines.
On the Tuesday edition of his 3 p.m.-7 p.m. weekday show “Game On with Bruce Jacobs,” he dubbed LA’s WNBA Sparks team the “Los Angeles Lesbians” and referred to the Phoenix Mercury franchise as the “Phoenix Dyke-ury.” Per a report in the Albany Times-Union, the apology came the following day and was heartfelt:
“My comments yesterday were ridiculous, stupid and amateurish,” Jacobs said Wednesday during a 10-minute apology. “I apologize for even uttering the comments, whether you heard them or not, whether you were offended or not.”
While Jacobs separately told Times-Union reporter Mark Singelais that he doesn’t think he should be fired, station program director Brian Noe emailed that the matter was considered “serious” and being dealt with internally.