'ESPN: The Magazine' Pops Up in a Play

San Francisco-based journalist Doug McGray puts on a show

The ritual of reading a magazine—holding it, folding it, taking it with you—is key to their enduring appeal. But last Wednesday, NYU sold out its 860-seat Skirball Center for the latest in the Pop-Up Magazine series: the one-night-only “performance” of a magazine.

The show, a live performance inspired by ESPN: The Magazine,  was created by San Francisco-based journalist Doug McGray, who came up with the concept with some fellow journalist friends. The 90-minute event had an open-mic-night feel.

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