Edelman Adds Social-Media Exec

Independent public-relations company Edelman bolstered its social-media expertise by hiring David Armano as senior vice president, digital, AdAge.com reported.

Armano, who had spent the past eight months with social-media consultancy Dachis Group, will work with Edelman senior VP and director of insights Steve Rubel and report to Edelman Digital president Rick Murray, according to AdAge.com.

Armano told AdAge.com:

I gave the start-up thing a real shot, but I came to the realization that you can’t beat what Edelman offers—scale, global reach and a high level of innovation.

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