The October figures for the US book market were released last night. According to the Association of American Publishers (AAP), eBook sales dipped 9% from September, dropping from 80.3m to $72.8m. In fact, most categories saw a dip from sales, with Adult hardcover dropping 16.9% (compared to Tiber 2010), mass-market paperback dropping 37%, and Children’s hardcover dropping 7% .
Here’s more from the release: “For the second month of the Fall sales season but ahead of the traditional holiday purchasing window, several categories showed declines while others, particularly those which have seen continuing growth over the past year, have maintained momentum … Details for the above follow. The October report represents data provided by 80 publishers and is produced by the Association of American Publishers.”