Earbits Launches Social Music Currency 'Groovies'

In this morning’s press release from Earbits, a Venice, CA company whose backers include WordPress founder Matt Mullenweg, CEO Joey Flores clearly highlights the marketplace need for something like Groovies:

“Over 70% of streaming music listeners are non-paying, most of whom also recognize the need to support artists and labels,” said Flores. “Groovies create a social economy that maximizes the potential of this demographic by putting a real value on the actions they take to support their favorite bands.

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