EA FIFA, Star Wars: Battlefront Are Leading the E3 Chatter on Facebook
The Electronic Entertainment Expo is under way in Los Angeles
With the Electronic Entertainment Expo well under way in Los Angeles, Facebook released new data surrounding E3-related conversations on its platform.
Facebook said that over the past 30 days, 43 million people made 115 million posts, likes and comments related to E3 and the major game titles and brands participating in the show. Of these users, 65 percent were men, while 35 percent were women. In addition, 22 percent of users were aged 35 and older.
Comparing the gender breakdown to data from 2016, Facebook said men accounted for 90 percent of the users in the conversation last year.
Here are the top five countries that talked about E3, as well as the major games and brands in the show:
- U.S.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in