How to Drive Sales With User-Generated Content [Infographic]

Consumers trust peer recommendations more than any other form of advertising. Here are some tips for leveraging user-generated content to drive sales.

Social sharing is an extremely high-volume stream, and many consumers place great importance on recommendations from peers. To wit, Offerpop has created an infographic outlining a strategy to help you drive sales with user-generated content.

Social media users upload 350 million photos to Facebook, they generate 500 million tweets and post 55 million photos to Instagram every single day. To tap into that potential, Offerpop’s strategy has three steps.

  1. Incentivize customers to post about their purchases on social sites.
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