Does This Tweet Make Me a Publicist?

twitter

Raise your hand if you think Twitter belongs to the publicity department.

Now raise your hand if you think Twitter belongs to the marketing department.

Finally, raise your middle finger if you think these distinctions no longer apply.

I came across an article by Small Business Trends with the headline 3 Cores of New Marketing: Is Tweeting Public Relations?, and to me it seemed the question posed was akin to asking what’s the meaning of blue? It’s a non-sequitur.

Never

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in