Disney Acquires Comic Book Giant Marvel For $4B

Two public media companies who have made big money from cartoons announced a huge deal today.

The Walt Disney Co. (DIS) announced today that it will acquire Marvel Entertainment Inc. (MVL) — including its portfolio of more than 5,000 characters — for $4 billion in stock and cash. Marvel shareholders will receive $30 in cash per share plus about 0.745 in Disney shares, the companies said.

In a conference call about the deal this morning, Disney CEO Robert Iger said the deal would help build shareholder value and strengthen Disney’s position worldwide.

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