How Digital Marketing Has Changed Small Business [INFOGRAPHIC]
Here’s an interesting statistic: five years ago, just 10 percent of small businesses were using social media for marketing purposes. Fast-forward to the heady days of 2013, and that number has leapt to 87 percent.
What else has changed for SMBs in the last half-decade?
Plenty. And while there are more tools and technology available today to help brands of all shapes and sizes grow, almost three in five (59 percent) say that they believe it’s harder to run a business now than it was in the Noughties.
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