Did the Obama Campaign Run Roughshod Over Voter Privacy?

Database could undercut administration initiatives

The Obama presidential campaign displayed a masterful use of databases to assemble the most sophisticated voter profiles ever used in any election. But privacy advocates believe the campaign's "do as I say, not as I do" approach will undercut proposed consumer privacy initiatives.

Since 2008, the Obama campaign has assembled voter profiles using both online and offline databases, combined with information provided by donors and voters. According to a Washington Post report, the Obama campaign is considering leveraging those lists to assist the president's legislative agenda or other Democrats.

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