Dexter Filkins On Iraq... And Advertisers Listen

Several days ago, returning Iraq reporter Dexter Filkins of the New York Times was one of the featured speakers at the Association of National Advertisers‘ “Masters of Marketing Conference” in Arizona. Filkins was there representing the Times, since, after all, there’s no better way to give your high-powered advertisers a sense of gravitas than to send over a genuine war correspondent. Clips from Filkins’ discussion of reporting from a warzone at the conference are below.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in