Moscow-based devtodev has announced the beta launch of its all-in-one mobile analytics platform of the same name. Devtodev looks to eliminate the need for app developers to sign up for multiple analytics programs to keep track of their applications by offering all necessary tools in a single integrated SDK.
The devtodev platform offers tools for analyzing active users, revenue generated per user, user engagement and behavior, and lifetime value of each user, to name a few. The platform can also be used compile data into reports for use later on. Ultimately, devtodev wants to save developers time, removing the need to learn multiple analytics interfaces and reporting structures across multiple platforms.
“Analytics must be understandable, information must be visual, integration must be easy, and cooperation must be beneficial. We decided to unite every useful mobile analytical tool in one unique service that would be easy to use for both beginners and professional mobile developers,” said devtodev managing director Dmitry Kravtsov in a company statement.
Once out of beta, devtodev will be updated and expanded to include a mobile ad network to help developers monetize and advertise their applications and attract targeted users to their apps.
Devtodev was founded in January with funding from Moscow-based investment firm IMI.VC. Its first clients include social and mobile game developer Game Insight and mobile entertainment platform NARR8. Developers interested in the beta version of the devtodev platform can learn more on the company’s website.