Denver Post's First Audited Month Is Pretty Good; Keeping Those Numbers Up Will Be 'Nothing Short Of A Miracle'
After the Rocky Mountain News closed in late February, the Denver Post started sending its papers to RMN subscribers who found themselves without a paper. Dean Singleton, CEO of Post parent company MediaNews Group, said it was the Post’s goal to keep 80% of the new subscribers.
The latest ABC audit shows that, for the first month at least, the Denver Post was able to hang on to 82.6 percent of those subscribers.
The Audit Bureau of Circulations report covers only Feb 28 through March 31, or a little over one month.
Michael Roberts at Westword notes
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