While this morning’s LA Times story about the arrival of ten-foot metallic David Beckham statues near a couple of LA H&M store locations has all the facts, the headline leaves a lot to be desired. It reads: “Statues of David Beckham in his underwear go on display.”
We understand this is a family newspaper, so we’re not looking for any salacious Bend It Like Beckham crotch references. (In fact, reporter Austin Knoblauch sources a variation of that territory in his final sentence.) But the LAT headline writer was definitely asleep at the wheel. Tribune sister publication Zap2it has an equally yawn-inducing headline.
Much better are the following headers from Adweek, Splash News and UK’s Evening Standard newspaper:
The striking figures will be on display through the end of the month, in support of the LA Galaxy star’s latest TV ad campaign. So if you’re looking to float this through your Instagram, best to act quickly.
[Photo courtesy @TatianaMUFC]