Story On Season Premiere Of NBC’s ‘Dateline’ Sparked By Facebook Message
When the two-hour season premiere of “Dateline” airs on NBC Friday at 9 p.m., the focus will be on the story of Matt Podolak, a 31-year-old who died and was found to have been poisoned by antifreeze. And the story came straight from the newsmagazine’s Facebook page.
When the two-hour season premiere of “Dateline” airs on NBC Friday at 9 p.m., the focus will be on the story of Matt Podolak, a 31-year-old who died and was found to have been poisoned by antifreeze. And the story came straight from the newsmagazine’s Facebook page.
Older brother Mark Podolak posted a message on the “Dateline” Facebook page, which drew enough attention to cause “Dateline” to follow the resulting trial and devote an episode to the story.
AllFacebook
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in