Data Indicate Decline in The Daily’s Audience

Because specific stats on The Daily’s readership aren’t easy to come by, Nieman Journalism Lab has taken a look at Twitter sharing to try and gauge the app’s audience, and the results aren’t good.

According to the data, the number of tweets generated from within The Daily started out strong, then plateaued, and since it began charging, has steadily declined. As with all stats, these can be deciviing, as indicated in the article:

We’re measuring the number of tweets generated from within The Daily.

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