We all know your resume has to be on point when you’re applying for a media job, or any job for that matter. But don’t discount the power of a cover letter. It’s the supplemental document that gives a recruiter or hiring manager a first look at your writing skills and personality — and it answers any lingering questions your resume might present (that long gap between office jobs was due to family leave, but in the meantime I kept up with the industry by doing X, Y and Z).
One important thing to avoid is cranking out the equivalent of a form letter that you send out to every company on your list.
Your
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