Facebook Gives Advertisers More Information on Conversion Pixels

Facebook is providing more data for advertisers that use its conversion pixels.

ConversionPixelRealTimeFiringActivity650Facebook is providing more data for advertisers that use its conversion pixels.

Reader Yan Yanko Kotliarsky shared the screenshot above with AllFacebook, noting that advertisers previously could only see when conversion pixels were fired, and they now receive information including the time the pixel was fired, the referral for the pixel and the device from which the pixel was fired.

Facebook advertisers: Are you seeing this new information?

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