Context Optional Releases Social Marketing Suite for Conversation Management

Context Optional announced today that they have integrated several of their social network CRM tools into one package called the Social Marketing Suite. The Social Marketing Suite is a series of functions designed to allow brands to better engage with their customers through applications, fan pages and detailed analytics. The company describes it as “a customizable software solution for brands and agencies to manage and build brand presence on Facebook.”

Based on Context Optional’s strengths in application creation, brand management and analytics, the company has tied their leading features together to facilitate one-stop engagement with social media customers.