The first quarter of 2015 was the company’s best yet in terms of digital traffic, with 21 sites and 18 premium video channels combining for an average monthly comScore audience of 76.7 million adults. From today’s press release:
For the month of March, Condé Nast’s digital portfolio reached 76.9 million adults and increased traffic by 39% year over year. In mobile, the company reached 50.1 million consumers in March, representing a 54% increase year over year. Condé Nast also saw an increase of 17% year over year in digital video viewership for the month. Inclusive of its 16 print brands, the company reaches a total audience of 118 million consumers in the U.S.
Overall, Condé Nast’s Web audience in the first quarter of 2015 was 56% larger than the one for Q1 2014. The only comical glitch is that at press time, this message appeared repeatedly while we were trying to access the trumpeting press release at condenast.com.
In the announcement, Condé Nast president Bob Sauerberg also proudly touts the fact that the company’s combined sites have ranked first in the Lifestyle category for affluent millennials for 17 months in a row.