Competitor Magazine Turns 30

Launched in the summer of 1987 from a 200-square-foot San Diego storage shed

It’s not exactly a blazing headline on the Competitor magazine website. But on the print side, there is no doubt–the publication is celebrating a June birthday.

The magazine was launched in June 1987 by Lois Schwartz and Bob Babbitt, with John Smith joining 10 months later to grow ad revenue. Schwartz, 74, and Babbitt, 66, are no longer involved, although Babbitt, a Chicago native, remains otherwise very active in the endurance industry since exiting in 2014.

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