Colbert's Presidential Bid: Springtime For Journos

Ever since Stephen Colbert announced he’s running for president (in South Carolina), there has been fanfare, there has been balloons and there have been stories. Lots of them.

Colbert’s kinda-fake-kinda-not bid for the White House will do nothing to change the political landscape of the primary season — but it has already done wonders for the reporters covering those primaries.

Larry King got a chuckle out of it. Tim Russert didn’t know what to make of him.