Chris March on the 'Pop Culture Phenomenon' of Project Runway and the Power of Television

Fashion and costume designer Chris March learned a lot from Project Runway. Reaching the final round of the beloved reality competition show during its fourth season was not only a major personal and professional accomplishment but also a crash course in the power of television. “The second the show started, I started getting all of these e-mails, and then I would get a million hits a month on my website,” he tells us in this second installment of our three-part Media Beat interview.