China's Baidu Branches Out to Social Music
China is home to a staggering consumer base and Baidu, as we’ve previously reported, is no slouch when it comes to attempting different ways to take advantage of it. Now the wildly successful search engine company and social media entrepreneurs are looking to expand even further, offering Chinese audiences legal music downloads through the recently released Baidu Ting.
The Shanghai-based corporation previously offered listening experiences through Baidu MP3, a service that came under heavy fire for its reliance on directing users to copyright-infringing websites.
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