Chapters Posts Video Promoting Kobo

Canadian book chain Indigo Chapters has a new video up promoting Kobo eReaders.

It is called “Kobotorial: What is an eReader and why should I get one?” and while it doesn’t focus on how to use the device, it does go through a list of reasons that a viewer should buy the device.

The video points seems aimed at people who have not yet heard of an eReader. It explains what an eReader is and points out the eInk screen and the ability to store 1,000 titles. From the video: “For people who love books, the Kobo eReader is an extension of the reading experience we all love so much.”

Via @mikecane.