Chairman of the Joint Chiefs Calls for End of Arrogance in Communications
Since the Pentagon ended its contract with the Rendon Group over the weekend, the controversy over the profiling of embedded journalists in Afghanistan has cooled a bit, with the exception of an editorial in the New York Times.
Much bigger sh*& is hitting the fan in Afghanistan right now, ironically as Joint Chiefs Chairman Admiral Mike Mullen’s essay in the new Joint Forces Quarterly calls for a strat comm approach that fosters credibility:
“We need to worry a lot less about how to communicate our actions and much more about what our actions communicate.
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