CBS Radio Spokesperson: (Terrestrial) Radio Is Far From Dead
CBS Radio, which recently posted disappointing earnings, announced today that their sales team is now combining their 150 online stations with AOL Radio network’s 200 online networks. In addition — as if that weren’t big enough news — CBS Radio will unveil a ”brand new state of the art player” in the spring in order to compete against iPods, satellite radio, internet radio and PDAs. FishbowlNY emailed CBS Radio’s Karen Mateo, the Vice President of Communications for CBS, about the groundbreaking agreement and, of course, the new player.
FishbowlNY: Could you tell our readers a bit about the brand new state of the art player? How will this compete against the various other PDA’s?
Karen Mateo: The new player will allow audiences to toggle between AOL and CBS RADIO stations; view song titles, album information and link to websites featuring the current artist being streamed; access favorite stations via presets, rate and...
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