Meredith Corporation has named Carolyn Bekkedahl senior vice president/digital sales. Bekkedahl comes to Meredith from Gilt City, where she served as chief revenue officer. At Meredith, Bekkedahl will oversee digital sales for AllRecipes.com and the company’s Women’s Network.
“Carolyn is one of the most respected and talented leaders in the media industry,” said Dick Porter, president of media sales, for Meredith National Media Group. “Her unique background across all digital platforms and magazine media — combined with her passion for growing great brands — make her ideally suited to lead our digital sales team.”
Bekkedahl begins at Meredith in mid-September.