Facebook Adds Campaign Planner Feature to Business Manager

As the name suggests, Campaign Planner enables brands to plan their Facebook ad campaigns and arrive at predictions for reach and frequency, which can be shared with clients and co-workers via links or email.

Facebook’s Business Manager introduced a new Campaign Planner feature.

As the name suggests, Campaign Planner enables brands to plan their Facebook ad campaigns and arrive at predictions for reach and frequency, which can be shared with clients and co-workers via links or email.

Facebook had not yet responded for a request for comment at the time of this post.

Business Manager users: Have you started experimenting with Campaign Planner yet?

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Thank you to OneCommand digital marketing specialist Chris Ruberg and Abs Elmaz of Social House Media for the tips and screenshots.