California Requires Mobile Apps to Tighten Privacy Rules

Tech companies must disclose app policies before download

Rather than wait for Congress or federal regulators to act on mobile app privacy, the state of California Wednesday announced a deal with six major mobile app platforms to bring privacy practices in line with California law regarding the collection of personal information.

The six companies—Amazon, Apple, Google, Hewlett-Packard, Microsoft and Research in Motion—agreed to give consumers the opportunity to review the privacy policy for an app before it begins to download. As part of the commitment, the companies must also educate app developers about their obligations regarding consumer privacy and disclose to consumers what private information is collected, how it is used and with whom it is shared.

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