BuzzFeed to Retain Seat Among IAB's Advertising Elite

Blog-born publishers gain clout

BuzzFeed is back at the digital advertising adult dinner table. On Monday, the company announced in an internal memo that Eric Harris will become chief business operations officer and also join the Interactive Advertising Bureau (IAB) board later this year.

BuzzFeed president Greg Coleman said in the memo that as an IAB board member, Harris will represent the millennial-targeted publisher and promote its social advertising offerings. Former president Jon Steinberg joined the board of directors in February 2014 but left when he resigned from the company in May.

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