Buy Groceries Wih Coupons On Your Cell Phone
MediaPost reports that some of the leading U.S. packaged-goods companies are teaming up with grocery retailer Kroger to test a system for distributing electronic coupons to mobile devices:
“The test campaign, based on Cellfire’s technology for managing shopping lists on mobile devices, will target 25- to-34-year-olds with coupons for home and baby-care products from Clorox, Del Monte, General Mills, Kimberly-Clark, and Procter & Gamble.”
Here’s how it works: Using Cellfire, the consumer surveys available discounted goods on their mobile device and composes a list of items they want to buy, the article said.
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