Break Media – Social Games on Video Networks, New Games Studio

Break Media has announced that they will be working on a new Social Game based on their CagePotato MMA Video property. The game will be titled "MMA FightPicker" and will involve elements of Social Games and Fantasy sports. Break Media opened up a game studio in China in Q4 '09, and plans to release over 6 games for Break Media in 2010.

Break Media LogoBreak Media has announced that they will be working on a new Social Game based on their CagePotato MMA Video property. The game will be titled “MMA FightPicker” and will involve elements of Social Games and Fantasy sports. Break Media opened up a game studio in China in Q4 ’09, and plans to release over 6 games for Break Media in 2010.

The FightPicker game engine revolves around utilizing the game’s virtual currency “PotatoChips” to enter into pools and choose the winners of upcoming MMA matches. The players who are successful in predicting matches win pools, and therefore win more PotatoChips. The game will be rolled out on Break.com’s CagePotato video site, and will also be available on Facebook.

During my experience with the game, I found a series of open pools to join, and was able to make a few picks. The integration with Facebook Connect was complete, and I was asked to publish key events to my wall at various times. The graphics in the game are adequate for a Fantasy League type game, but even a bit of animation could have helped it feel less sterile. It is not quite yet much more than a Fantasy League, and calling it a social game as they do may be a bit of a stretch. You can try the game here.

This news was interesting as it came hot on the heels of Digital Chocolate’s announcement of their own MMA property, MMA Pro Fighter. This game feels a lot more like typical Social Games, where you create your own fighter, and attempt to train him and take him through to the championship. That game is currently at 160,000 MAU and is part of Trip Hawkins’ plan to increase players’ emotional attachment to games.